"You may not be completely sure what you want to achieve in life, but it is important to have goals" - Oprah Winfrey

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Few people have a better worldview of passion, success, work, and dedication than Oprah Winfrey. Born into a poor family, she began a career as a moderator, actress and media mogul.

Today she is described as the "Queen of all media", ranking as the richest African-American, the largest colored philanthropist in American history, who for several years held the first place as the billionaire of color. Some estimates rank her as the most influential woman in the world. In 2013, she was honored with the Presidential Medal of Freedom by President Barack Obama. America's Iron Woman, Winfrey, is constantly part of various activities where she talks about the success of her life and motivates millions of women around the world. Here are some tips for success, detached from her motivational lectures:

Follow your instincts

Instincts are not always right to lead the right way. Sometimes, when you think about a situation a second time, you have the opportunity to reflect and make a better choice. In her motivational lectures, Oprah Winfrey says she has always trusted her instincts, even for her TV show. It’s hard for instincts to lead you astray, but even if that happens, don’t worry. It is important to make mistakes and learn from them.

Promote yourself

Self-promoters are often criticized in today’s society. Oprah is the champion of this strategy. She has built her brand by being herself, even making herself a cover model in every edition of her magazine. This keeps her brand very stable, and of course, her promotion succeeds because almost everyone on the planet knows who she is. 

 "If I do not promote myself, then who will do it?" - says Oprah.

Give, to receive

Whatever you give, make sure you are creating enthusiasm for your customers, for your company and your brand. Many wealthy businesses or individuals do not even bother to help people in need. Oprah started a business of her own, through which she benefited herself, but also helped others. It is important to focus on helping others as well, and this is especially true for businesses. If you market a product that helps others, everyone is interested in buying it, but if you market a product that others buy for luxury, sales will be limited. 

Money should not be your priority

Money should never be your main focus. The best reason is to love what you do, because in the end we are only happy with the way we spend the time we have. The money that comes from success is a bonus.

Learn to turn negativity into positivity

All who have succeeded in life have come to believe that the universe had a grand plan for them and that they were not destined to lead a life like most others. Therefore, you must firmly believe that you were born for great things. It is very possible to fail as you strive to achieve something great. It is rare situation when you start something big and succeed from the first attempt. Therefore, you must learn to turn these difficulties into positivity. You need to learn from failures and mistakes so that they do not happen again. Even failures are an experience and should be seen as a step that brings you closer to your dreams.

 

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